Aqui entra meu interesse pessoal. Não tinha visto ainda o tema em um estudo mais acadêmico (só dentro das revistas de marketing mesmo). Uma crítica que tenho lido (e que me pareceu mais justa) é que a colaboração é grande parte do resultado de uma equipe e que separar fisicamente não pode aumentar isto. Entendo no entanto que aumenta satisfação e pode (no geral) aumentar tanto o trabalho produzido quanto a qualidade de vida do trabalhador.
About 10% of US employees now regularly work from home WFH, but there are concerns this can lead to “shirking from home.” We report the results of a WFH experiment at CTrip, a 16,000- employee, NASDAQ-listed Chinese travel agency. Call center employees who volunteered to WFH were randomly assigned to work from home or in the office for 9 months. Home working led to a 13% performance increase, of which about 9% was from working more minutes per shift fewer breaks and sick-days and 4% from more calls per minute attributed to a quieter working environment. Home workers also reported improved work satisfaction and experienced less turnover, but their promotion rate conditional on performance fell. Due to the success of the experiment, CTrip rolled-out the option to WFH to the whole firm and allowed the experimental employees to re-select between the home or office. Interestingly, over half of them switched, which led to the gains from WFH almost doubling to 22%. This highlights the benefits of learning and selection effects when adopting modern management practices like WFH.